From the Parade Square to the Boardroom: Why This Leadership Coach Knows What He’s Talking About

At CWC Edge, we don’t just talk about leadership and mentorship — we live it. That’s especially true for our lead coach, who spent 23 years serving in the British Army with the Royal Military Police. And not just serving — leading from the front, mentoring under pressure, and finishing his military career in the top role a soldier can hold: Regimental Sergeant Major.

So what happens when a senior soldier swaps combat boots for coaching calls?

A lot. Let us tell you why.

Leadership When It Really Matters

In the military, leadership isn’t a buzzword — it’s life or death. Every decision carries weight, every conversation can change the outcome of a mission, and every soldier matters. Over two decades of service, our coach learned how to read people, lead under pressure, and bring calm in the chaos.

As Regimental Sergeant Major, he wasn’t just the senior soldier in the regiment — he was the beating heart of its culture. A mentor, advisor, and standard-setter for hundreds of troops. He coached junior leaders, supported officers, and shaped the next generation of military professionals.

That’s not something you forget when you hang up the uniform. It’s something you take forward — into every coaching conversation, every leadership session, and every client relationship.

From Rank to Respect — Coaching in the Real World

After leaving the military, the mission didn’t stop. It simply changed. Now, instead of leading soldiers, he mentors leaders, managers, veterans, and professionals from all walks of life — from engineers to executives.

The values are the same:

• Clarity under pressure

• Accountability with empathy

• High standards, low ego

• Straight talk, tailored support

And because he’s walked the walk — both on operations and in organisational leadership — his clients know they’re not getting theory. They’re getting real-world, hard-earned experience, adapted to their needs.

A Coach Who Gets It — Especially for Veterans

For service leavers, it’s not always easy to translate military skills into civilian language. That’s where this coach is uniquely placed. He’s been there. He’s made the leap. And he’s helped countless others do the same — with confidence, clarity, and purpose.

At CWC Edge, we support transitioning veterans, emergency service professionals, and everyday leaders who want to level up — whether you’re building a new business, managing a team, or simply trying to lead better.

Why It Works

Clients often say, “You just get it.” And that’s the point.

Our lead coach brings 23 years of real leadership, battle-tested mentorship, and practical tools to help you grow. No jargon. No fluff. Just honest, challenging, and supportive coaching from someone who’s been where you are — and knows how to help you move forward.

Ready to work with someone who understands leadership at its core?
We’re here when you’re ready.